UTM Builder

The UTM Builder helps you create custom tracking links for platforms like Google Analytics. By adding UTM parameters to your URLs, you can identify traffic sources, campaign names, marketing channels, and keyword performance.

What are UTM links?

UTM links are URLs with additional tracking parameters that help you identify where your website traffic comes from, including ads, email campaigns, social media, and referral sources.

What are the main UTM parameters?

• utm_source to identify the traffic source
• utm_medium to identify the marketing channel
• utm_campaign to define the campaign name
• utm_term to track keywords
• utm_content to distinguish ads or link variations

Why use a UTM Builder?

• Analyze marketing campaign performance
• Identify the best traffic sources
• Improve paid advertising results
• Measure email campaign performance
• Optimize digital marketing strategies

How to use the tool

1. Enter the base page URL
2. Add the traffic source
3. Add the marketing medium and campaign name
4. Include any extra details if needed
5. Copy the final UTM link

How to use the result

You can use the generated UTM link in ads, social media posts, email campaigns, and other marketing channels to track visitor sources accurately.

Features

This tool provides fast and accurate UTM link generation with support for all major campaign tracking parameters.